Campaign to promote the national women’s helpline
Country of Implementation
Austria
Description
Two large supermarket chains and a well-known coffee house chain have printed the telephone number of the women’s helpline on their cash receipt in cooperation with the AÖF. An equally well-known company that produces milk, in cooperation with the AÖF, printed the telephone number of the women’s helpline directly on the milk cartons.
Innovative aspect
The measure was new in the country and was targeting people through one of the only places they’d be allowed to go outside of their house
Duration of the measure
TemporaryImplementing actor(s)
WSS, supermarket chains and other companies
Type of organisation
WSSs